greengate wrote:Really great post.
Thanks for putting it up.
(I was told by someone who knows about these "things" that when the car is turned in after the lease has expired, that Nissan looses about 7 K on each one.)
I've never seen a lease to sell vehicle price $7k under market value, especially considering that each lease vehicle has earned Nissan $7,500 to $10,000 in tax breaks along with other state incentives. If you Lease a 2015 right now, say full retail price is $30k, Nissan will get at least $7,500 back from the government, so really the vehicle price is $22,500 and after a 2 year lease they make another $9k (more if you get a 3 year lease). So after a few years, they get a vehicle back with usually very low mileage and a good maintenance record (as required by the lease) and then turn around and sell the vehicle as used or certified (or lease again) which either makes more money from the lease or sells at market value which they still make some profit from.
Now, throw in the financing charges and bank deals and Nissan is making money the entire time. Maybe not as much as the ICE vehicles, but I don't see where they would lose $7k every time.