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LEAF Advertising

Sun Apr 15, 2018 7:44 am

Watching the NBA playoffs yesterday, there were quite a few ads for the new LEAF. I don't really recall a lot of paid advertising for LEAF 1.0. This bodes well for how serious Nissan is about promoting the LEAF as a mass production EV in the US. Advertising during the playoffs isn't cheap, so to focus on only one car and an EV at that is a big deal. I would guess that the audience for the NBA playoffs isn't dominated by EV nerds.

Also, InsideEVs is reporting on some sort of a reveal today.
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Re: LEAF Advertising

Sun Apr 22, 2018 7:48 pm

I saw an add for Leaf on some sports channel while I was eating in a restaurant yesterday (probably NBA playoffs, but was not paying attention). Nissan was also advertising other vehicles.
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Re: LEAF Advertising

Sun Apr 22, 2018 8:48 pm

There was a normal prime time TV ad here, which I don't recall seeing since the Big Sales Push in 2013.
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Re: LEAF Advertising

Sun Apr 22, 2018 10:38 pm

I've seen a 2018 LEAF ad on the Golf Channel several times now.
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Re: LEAF Advertising

Tue Apr 24, 2018 5:00 pm

Just saw a Leaf ad on the Food Channel!
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